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Enquirer Consulting Group / Prepared for Cambridge Consultants
August 2026

Named accounts,
not inbound luck.

To go with Monday's note: the short version of what we design, run in market, and then hand over.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

In deep tech, the buyer is a small, named population.

01
The people who commission this kind of work are the ones who own a product roadmap or a research budget inside a product or technology business. That population is small enough to list by name.
02
They are reachable and identifiable, but they are not searching, so a channel that waits for inbound meets them only once a program has been scoped by somebody else.
03
Reputation reaches the part of a market that already knows the name. It is quiet about the companies that have never had a reason to look.
04
A first conversation here rarely starts from a brief. It starts from a technical problem nobody has yet decided to send outside.
05
So the work is identification first: the right company, the right program, the right seat, then one message written for that person.
Prepared for Cambridge Consultants
Where this goes

From reputation to a named market.

Today
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In this category, new programs mostly arrive through existing relationships, conference conversations and referral.
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At most firms in this market, the list of target accounts lives in several people's heads rather than in one place that can be worked.
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In firms of this shape, outreach, where it happens at all, tends to fall to senior people in the gaps between billable commitments.
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The seats that own research budgets turn over, and a channel built only on relationships restarts each time one does.
In the first weeks and months
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One named account map of the companies, product owners and program leads worth a conversation, built from public records.
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A message per account written for the person and the program, human reviewed before it goes.
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Positive replies routed the same day to whoever should take the call.
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The playbook, the tooling and a trained operator handed over at the end of the build.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build for Cambridge Consultants

Three things we stand up.

The account map

The companies, product owners and program leads worth a first conversation, identified from public records and filtered to the sectors you choose.

The outbound unit

Email and LinkedIn working the same accounts together, every message written for one real person and reviewed by a human before it goes.

The handover

Playbook, tooling, dashboards and a trained operator on your side. The unit keeps running when we step out.

Disciplines, not vendors. One point of contact, and you never manage a stack of tools or freelancers.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

We identify the companies, the programs and the individual people worth a first conversation.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why this fits a technical consultancy

Small markets reward precision.

01

The market is listable

The companies that buy deep engineering work can be named. That is the right condition for a named account channel and the wrong condition for advertising.

02

The message has to be technical

Generic outreach fails on this buyer. Every message is researched and human reviewed, which is slower and the only thing that holds up in front of an engineer.

03

You own it at the end

The list, the engine, the dashboards and a trained operator stay with you. Nothing is rented.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Let's see if the mechanism fits.

  1. A short call with Matthew, 20 minutes, at a time that works for you.
  2. Matthew brings the named accounts and the exact people we would start with. You tell us if the list is right.
  3. If it fits, we agree the scope and a start date. If not, you keep the read.
Reply with two or three times that suit and we will work around you, or grab a slot at calendly.com/enquirer/review.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Matthew Marani   /   matthew@enquirerconsulting.com   /   calendly.com/enquirer/review
Enquirer AI is the outbound engine of Enquirer Consulting Group. Prepared for Cambridge Consultants.